Western Massachusetts Real Estate and Community News

Dec. 16, 2019

Two Brokerages merge to become Largest Real Estate Firm in Western Mass

Two Brokerages merge to become Largest Real Estate Firm in Western Mass 

Real Living Broker Ceo.jpeg

Robert Molta, President & CEO Real Living Realty Professionals , Patrick Nolan, President A1Nolan/Hometown Associates,  Allan Dalton, CEO, Real Living Real Estate
Tricia Kobos, Manager, Business Consulting Real Living Real Estate 


For immediate release


(December, 2019) Robert P. Molta, President of Real Living Realty Professionals and a resident of Southwick, MA, announced today the merger of Century 21 A-1 Nolan/Hometown Associates, located in Belchertown, Chicopee, Holyoke, Lenox, Pittsfield, West Springfield, and Westfield  MA and Real Living Realty Professionals. Each office will be rebranded as Real Living and remain open and fully operational with all support staff and sales associates.  


Bob Molta stated: “We are truly excited to welcome Pat Nolan and his administration team and Sales professionals Team to our company. We have an elite team of professionals and the group of agents joining us will just enhance our company’s efforts. They bring with them a wealth of experience and knowledge and have been a part of our community for many years.”

Real Living Real Estate (formerly Carlson GMAC Real Estate) is now the largest real estate company in Western Massachusetts with an impressive customer service satisfaction rating of 98%.  Real Living with its current 180 sales associates has been recognized as the fastest growing Real Estate company and was awarded the QSC award to being a top ten company in the country for quality service.  Real Living Real Estate is a subsidiary of Berkshire Hathaway.

Real Living Realty Professionals is locally owned and operated and will now have over 300 Sales Associates and $500 million in combined annual sales volume.  In addition, the combined company will have participated in the sale of over 2,000 properties in the past year.  Real Living will continue to operate their existing offices throughout Western Massachusetts in Longmeadow, Otis, Westfield and Wilbraham.  The company is a culmination of these former real estate companies: Landry, Lyons & White Co., Stearns & Yerrall Inc., Edmund G. Woods Co., and Carlson GMAC Real Estate. Robert P. Molta is a former President of the Realtor Association of Pioneer Valley, Regional Vice President of Coldwell Banker Residential Brokerage and the President of the former Coldwell Banker Keenan & Molta Associates, Inc. For additional information Bob Molta can be reached at 413.567.3361 or 413.427.4891. 



Posted in Press Releases
Sept. 11, 2019

Featured Home of the Week

Home & Studio for Sale 

Featured Home of the Week 42 Stonewall Dr. Northampton, MA 

We cant stop talking about this weeks featured home of the week!! Check out this 5,100 Square Foot Contemporary Home with State of the Art Recording Studio 

The Studio features a vintage MCI 536 console that defined the sound of some of the best records ever made from ACDC, The Stones, Bob Marley, Elton John, James Brown, U2 and Aerosmith. The Studio features a two inch 24 track analog MTR 90 (You won’t find a 24 track deck in better shape anywhere on the planet!) and Studer mix down decks to capture the warmth and vintage quality. Also included is a state of the art Pro Tools rig with the finest high-end Apogee convertors 

The House and Studio are hidden away on 14 private acres only three miles from downtown Northampton, home to over 85 restaurants. art galleries, theaters and several great live venues and only 1.5 hours from Boston and 2.5 hours from New York City. 

The studio was designed by Bill Ryan (Sound man for Multi-Platinum Selling band Boston, Head Engineer at Telefunken- Elektroakustik) and Danny Bernini, Producer and Sound Engineer for artist such as Ben Harper, Martin Sexton, James Blunt, The Fray, Blondie, Paul Simon and Notorious B.I.G.. Contact Rebecca Kingston, Real Living Realty Professionals for more info.


 More information, price and photos

Posted in Buying a Home
Jan. 2, 2019

Shannon Lemonde Joins Real Living!

Shannon Lemonde Joins Real Living! 


We are so pleased to welcome Shannon Lemonde to our Wilbraham branch as the newest member of Brenda Cuoco & Associates! With over 20 years of sales experience, Shannon has the sales expertise, outstanding communication skills and the strong drive needed to succeed in the Real Estate Industry.  She is so excited for this new journey and to work alongside and be mentored by her lifelong friend, Brenda Cuoco!  Shannon grew up in Ludlow and now resides in Monson. She enjoys running, cycling, riding her motorcycle and traveling while always living life to the fullest. If you are looking to buy or sell, Shannon has the passion, perseverance and dedication needed to help you achieve all of your real estate goals!  

Posted in Press Releases
Dec. 28, 2018

24 Hours that Suddenly Changed the Market

This year started strong for real estate, but then the market began to soften. Home inventory in the starter and move-up categories dwindled to almost nothing, mortgage rates were projected to rise, and home sales had decreased for several months in a row.

To many, the outlook heading into 2019 appeared dim… at best.

Then, in a 24-hour window last week, things seemed to change. On Wednesday, the National Association of Realtors’ (NAR) revealed in their Existing Homes Sales Report that home sales had INCREASED for the second consecutive month. The next day, NAR’s economic research team announced that the percentage of first-time buyers in the market was higher than last month and even higher than a year ago.

What happened to turn around the downward momentum in the market? 

You only needed to wait a few hours to find out. On the heels of NAR’s revelations, Zillow released their November Real Estate Market Report that explained:

“After nearly four years of annual declines in inventory, the number of homes for sale has now increased year-over-year for three straight months…”

Ending 2018, we now know two things:

  1. Listing inventory increased over the last three months
  2. Home sales increased over the last two months

Maybe a lack of inventory was the major challenge all along.

But, what about those pesky interest rates?

Last Thursday (the day after all of the above news), Freddie Mac announced that mortgage rates did not increase but instead decreased…again. From their release:

“The response to the recent decline in mortgage rates is already being felt in the housing market. After declining for six consecutive months, existing home sales finally rose in October and November and are essentially at the same level as during the summer months. 

This modest rebound in sales indicates that homebuyers are very sensitive to mortgage rate changes – and given the further drop in rates we’ve seen this month, we expect to see a modest rebound in home sales as well.”

Bottom Line

Will 2019 start out better than many have predicted? Perhaps, but we’ll have to wait and see. Things do look much better today, though, than they did just a month ago.


Posted in Real Estate News
Dec. 3, 2018


Posted in Market Reports
Sept. 17, 2018

Julie Turan has joined Real Living Realty Professionals as the newest member of its Westfield branch


We are thrilled to announce that Julie Turan has joined Real Living Realty Professionals’ Westfield office!  Julie was raised in Connecticut and currently resides in Western Mass for the past 10 years with her husband and three children.   She has opened and run several family owned pizza shops in Berkshire and Hampden county. Family, home and community are very important to her , she is very excited to start this new chapter her life with Real Living Realty Professionals! Whether you are a first time home buyer, a growing family or downsizing, It is her goal to make the transaction as smooth and stress free as possible!

If you are interested in selling or buying please contact her 860-841-4033 or  julieturan24@gmail.com

About Real Living
When you work with Real Living you get one of the worlds most respected brands, cutting-edge technology and education. We help our agents maximize the efficiencies of their  technology solutions and deliver a powerful marketing menu  unparalleled in our industry. Nowhere else in the world will you find higher caliber Sales Associates with customer service to back it up. Discover the Real Living difference today!


Posted in Press Releases
Sept. 11, 2018

Real Living Real Estate Applauds Network Agents Honored with the NAHREP Top 250 Latino Agents Award

Congratulations to Marisol Franco of Real Living Realty Professionals for her placement in the 2018 NAHREP Top 250
Real Living Real Estate is proud of the three network sales professionals who ranked among the top 250 Latino agents by number of transactions in the U.S. as tracked by the National Association of Hispanic Real Estate Professionals® (NAHREP®).
The honorees include Andres Serafini of Real Living at Home Real Estate, The Washingtonian Group located in Chevy Chase, MD ranked No. 26; Marisol Franco, Real Living Real Estate Professionals in Wilbraham, MA ranked No. 112; and Daniel Llerena, Real Living at Home Real Estate, Chevy Chase, MD, No. 134. 
“We are incredibly proud of these exceptional network agents and the wonderful service they provide to their clients,” said HSF Affiliates CEO Gino Blefari. “Their inclusion on NAHREP’s prestigious lists underscores their skill and dedication to their profession.”
Now in its seventh year, the NAHREP Top 250 recognizes agents whose hard work and dedication has led them to close an outstanding number of transactions in an effort to increase the rate of sustainable Hispanic homeownership in communities across the country.
“It’s a privilege and an honor to work among the talented individuals who represent the diversity we seek in our network,” said Teresa Palacios Smith, vice president of Diversity & Inclusion at HSF Affiliates. “Together, we are helping minority families achieve their homeownership dreams.”
Posted in Press Releases
June 29, 2018

Complete Open House List


Click Here to view our weekly Open House list for Western Massachusetts and Northern Connecticut.

The Seller's Market is BOOMING, inventory is selling in record timing, and yet opportunities are still plentiful for those shopping in the area. There are a number of open houses occurring this weekend that you won't want to miss! You are sure to find that perfect home you've been looking for.  

If you are not already working with an agent and you are looking for some guidance on the open house process we are happy to assist you in any way.  Contact us and we can help answer any questions you may have ahead of time, so you feel prepared when you attend.  It can be intimidating to walk into an open house for the first time but we are here to guide you every step of the way.  Not able to make it to the scheduled open house time, contact us today to set up a private showing. 

Posted in Buying a Home
June 4, 2018

Pricing your Home to Sell

Home Pricing Strategy Brochure

Posted in Selling Your Home
April 11, 2018

Real Living Real Estate Leads Industry with Highest Customer Satisfaction Rating

Real Living Real Estate Leads Industry with Highest Customer Satisfaction Rating
We at Real Living Real Estate are proud to announce network agents earned an unprecedented 98% customer satisfaction rating for 2017, according to independent ratings service Quality Service Certification, Inc. (QSC). This is highest QSC score ever tallied by Real Living, and it places the brokerage network at the top of the real estate industry for customer satisfaction. 

Through our innovative Real Living 360 Service® program, the network asks customers to candidly rate the performance of sales agent. QSC administers and validates these customer service satisfaction results following closed transactions for participating agents. More than 7,000 buyers and sellers were surveyed to measure the satisfaction of Real Living Real Estate customers. 

"Real Living network agents make a pledge of service excellence every time they work with a home buyer or seller," said Bob McAdams Jr., president of Real Living. "With each transaction they pledge themselves in writing as the Trusted AdvisorSM, the Skilled NegotiatorSM and the Expert FacilitatorSM. Our Real Living 360 Service Guarantee assures delivery of the promise to provide extraordinary customer care." 
In the QSC study, a full 94% of home buyers and 91% of home sellers who worked with Real Living sales associates reported being very satisfied with the results and service provided by their Real Living real estate professional. According to the latest report from the National Association of REALTORS®, only 61% of buyers and 62% of sellers said they were very satisfied with the buying process and service provided by their real estate professional. 

"As the industry trailblazer in customized real estate, Real Living network agents are empowered to go above and beyond to meet the needs of our customers," said Allan Dalton, chief operating officer of RealLiving Real Estate. "This distinction puts our brand above the rest and it's evident by the excellent results of this survey."


Gino Blefari, CEO of HSF Affiliates, congratulated the Real Living network for its QSC scores. "Top-rate client service is more than a promise, it's a lifestyle at Real Living," Blefari said. "This record-high 98% satisfaction rating underscores the network's dedication to only the very best in customer care."
Posted in Real Estate News